INFORMATION SOCIETY Asks “Would You Like Me If I Played a Guitar?”
Seeks Approval In New Single/Video
Releases “Would You Like Me If I Played A Guitar”
Latest Single from ODDfellows
SEPTEMBER 27, 2021 (New York, NY) — With their eighth album ODDfellows racking up stellar reviews across the board, sythpop legends INFORMATION SOCIETY continue to break ground. Their latest single “Would You Like Me If I Played A Guitar” whose video premieres via SPILL Magazine is a flashback to their freestyle roots while thrusting into uncharted territory as being part of the very first complete album to be released with a headphone version rendered in THX Spatial Audio.
Its video merges performance video of vocalist Kurt Larson with computer-generated vector graphics and and neon-drenched animation. “I recorded myself singing this at about 2AM one night at work,” laughs Larson about the filming of the video which was directed by live-video performer Zeke Prebluda. “Thankfully, Zeke was able to make it look like something anyway.”
Adds founder/producer/keyboardist Paul Robb, “This song is new, but the sentiment goes all the way back to our early days in Minneapolis, when we felt ignored because we were a synthpop band and every one getting traction in town was playing grungy guitar music (or Prince). Perhaps it’s a tad bit less timely now that 90% of popular music is electronic, but still…Would you?”
Shot in the Dominican Republic in November, 2019 Released digitally on August 6, 2021, ODDfellows created quite a stir in the media. Music tome PopMatters heralded, “ODDFellows is easily one of the year’s best records, with the band moving forward without missing a beat.” East Coast mag The Aquarian added, “Electronic music pioneers Information Society are back… with a bang!” American Songwriter added, “the 10-track collection is surprisingly expansive, a satisfying excursion for long-time fans and perhaps enticing for newcomers.” Even the underground were abuzz with Rockdafuqout calling it “a vintage-style pop-music glitter-bomb” and Chaos Control praising, “Information Society continues to create sophisticated pop music that fuses new wave, freestyle, electronic-industrial and other genres.”
Following the gorgeous New Romantic bop of previous single “Room 1904,” “Would You Like Me If I Played A Guitar” continues with the band’s ever-expanding repertoire of synthpop bangers. From the Brit-flavoured electropop of “World Enough” to the majestic darkwave of “Nothing Prevails” to the slinky pop of “Down in Flames,” ODDfellows treats each genre as a different colored thread woven into a rich and vivid tapestry.
Tracklisting
- Extraordinary Popular Delusions And The Madness Of Crowds
- Would You Like Me If I Played A Guitar
- World Enough
- Room 1904
- Nothing Prevails
- Being Me
- Bennington
- Down in Flames
- Grups
- The Mymble’s Daughter
Crowned “absolute legends of synth-pop, electronic, MTV Generation, and, above all, original music,” by Jammer Zine, INSOC returns to the original incarnation of the band intact with founding members Paul Robb on synths, Kurt Larson on vocals and bassist James Cassidy. Zeke Prebluda (aka Falcotronik), who has been performing live with the band since 2009 joined the band as the official fourth member in 2019.
Storming the mid ‘80s with their Freestyle debut classic “Running,” Information Society has enjoyed multiple Top 40 hits including their Number One smash “What’s On Your Mind (Pure Energy)”, “Walking Away”, “Think” and “Peace & Love, Inc.” Their infectious appeal translates the world over with Brazil, Spain, Mexico and their native U.S. leading the charge.
ODDfellows will be released digitally for streaming and download on Hakatak International Records on August 6, 2021 and will be available physically on CD and vinyl via Negative Gain Records later this year.