# Veteran Music Industry Insider Paula Moore Releases New ‘Modern-Day Self-Help’ Book ‘GLITTER & GRIT: BE GREATER AS A CREATIVE’

- Link: https://www.nyrdcast.com/veteran-music-industry-insider-paula-moore-releases-new-modern-day-self-help-book-glitter-grit-be-greater-as-a-creative/
- Published: 2022-04-28T16:00:00-05:00
- Author: Eugene Tierney

**Veteran Music Industry Insider Paula Moore Releases New ‘Modern-Day Self-Help’
Book _‘GLITTER & GRIT: BE GREATER AS A CREATIVE’_**

_**THE must-read music industry book of 2022**_

_A Gritty, Raw Story of A Creative Person Who Won’t Give Up or Give In to the Constant
Challenges, Setbacks, and Betrayals That Come With Trying to Build A Career Out 
of Her Creativity_

Follow-Up _‘A&R Scout: The Book – A Guide To Landing The Most Coveted Job In The
Music Industry’_ To Be Released This Summer

[**Order ‘Glitter & Grit’ Here**](https://email.cloud.secureclick.net/c/6813?id=6056875.15539.1.ce482a8b7408a3eff965c24999a797ec)

Veteran music industry insider, groundbreaking A&R research executive, startup founder,
and investor, **Paula Moore** is the author of the new book _**‘Glitter & Grit: 
Be Greater As A Creative.’**_

![71-X09PrkmL](https://i0.wp.com/cascade.madmimi.com/promotion_images/3109/8017/
original/71-X09PrkmL.jpeg?resize=277%2C416&ssl=1)

A gritty, raw story of a creative person who won’t give up or give in to the constant
challenges, setbacks, and betrayals that come with trying to build a career out 
of her creativity, ‘Glitter & Grit’ is the terrifying yet thrilling ride of her 
career path, successes and failures, stories, and advice to help you reach your 
true potential.

With over two decades of experience, Paula Moore first set out to innovate the music
industry. Her story inspires creatives everywhere while showing them what it takes
to be a creative success at any career stage. It’s more than a book of advice and
quotes – it’s the untold stories, the real-life events no one wants to share, about
the costs of trying to make it as both a creative person and an executive in a cutthroat
industry.

**_Trust your instincts and follow your gut. Play to your strengths, learn from 
your mistakes and know when to break a few of the traditional rules._**

This fiercely honest and witty account gives candid advice on how to treat your 
career like a creative house and build it from the ground up. It might look great
decked out in glitter, but it needs grit to be greater.

Moore says, _“I wrote this book because I wanted to inspire creatives everywhere
while showing them what it takes to be a success at any career stage. Because I 
had a unique niche role in the music industry, I knew that I had a perspective to
share that nobody else would have. It was also important for me to document this
very special 20+ year career of mine, specifically to share my experience with young
women just starting out. This book gives the reader everything that I wished I had
known when I was first beginning in my career and all along the way. Now I am sharing
my own philosophy of how to build and maintain your creative house, in this modern
take on a self-help book.”_

On April 29, Paula will take part in a book release event, presented by the global
women’s digital network **[THIS IS IT TV](https://email.cloud.secureclick.net/c/6813?id=6056875.15541.1.e03ce6586b322348fcef7baf4e7d91ba)**
at the Sofihotel in Hollywood, CA.

**Order ‘Glitter & Grit’ on Amazon:** [https://www.amazon.com/Glitter-Grit-Be-Greater-Creative/dp/B09WPZSNNY](https://email.cloud.secureclick.net/c/6813?id=6056875.15542.1.8273d190700c9bb8e168f57b4bfbbd1b)

**Limited Edition Signed Copies:** [https://py.pl/AnlgPbP3qcm](https://email.cloud.secureclick.net/c/6813?id=6056875.15543.1.47d55cc2b349086449f710d1d74da0fe)

With the success of the book, Moore is already working on the follow-up titled, **‘
A&R Scout: The Book – A Guide To Landing The Most Coveted Job In The Music Industry.’**

![Paula Moore BW](https://i0.wp.com/cascade.madmimi.com/promotion_images/3109/8016/
original/Paula_Moore_BW.JPEG?resize=295%2C434&ssl=1)

Moore says, “_My A&R Scout Training Program will be released as a book this summer!
During my time as an executive at two major label groups, I built the industry’s
first A&R research platform, connecting A&R executive staff, scouts, artists, and
data, and created the only A&R Scout Training Program in the world. As the first
female A&R research executive in the music industry, I developed my own system of
research and methodology for my scouts-in-training. I have now created a new, modern
hands-on A&R Scout Training Program which I launched in my A&R Innovation Lab: The
A&R SCOUT LAUNCHPAD® + Discovery Research Program, which is now going to be available
as a book so aspiring A&R Scouts everywhere can do it themselves, and it will also
be used as a supplement to our immersive training program.”_

She adds, _“The pilot A&R scout training program has 350 scouts training in the 
current group . We have more scouts and researchers than any other company/ label
in the music industry, and a growing waitlist for more training groups throughout
the year We were the first company in the industry to put a scout in the metaverse,
and now are developing ‘virtual identities’ with scout ability ranking and NFTs 
to showcase our trained A&R scouts and their roster of emerging talent discoveries
that will establish our ownership of the scouting space and create familiarity with
our scout education content pillar.”_  

**ABOUT PAULA MOORE**
Paula Moore was the first female A&R research executive in
the music industry. During her time as an executive at two major label groups, she
built the industry’s first A&R research platform, connecting A&R executive staff,
scouts, artists, and data. Today, she is still the only female senior-level A&R 
research executive with IP assets. Paula continues to innovate the music industry
and is the founder and CEO of GREATERTHAN, a web3 company exploring big ideas by
combining A&R research discovery and A&R driven NFT collections in the music culture
brand space with a new boutique designer distribution platform in it’s A&R Innovation
Lab.

**Social Media:** IG – [@paulamooreventures](https://email.cloud.secureclick.net/c/6813?id=6056875.15544.1.d11839f773cf07bbda929d5f9bcde14e)
and [@greaterthanhq_musicdiscovery](https://email.cloud.secureclick.net/c/6813?id=6056875.15545.1.0eefbaf976d2ad74e77a53167a94096c)
**
Website:** [https://greaterthanhq.com](https://email.cloud.secureclick.net/c/6813?id=6056875.15546.1.068ad7b783596a97b2725b4dd53b5df9)

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