# Press Release: 2016 Opening Day in St. Louis Details

- Link: https://www.nyrdcast.com/press-release-2016-opening-day-in-st-louis-details/
- Published: 2016-04-08T09:43:04-05:00
- Author: Eugene Tierney

**ST. LOUIS, Mo., April 7, 2016 **– A pre-game ceremony that welcomes home the 2015
National League Central Division Champions, honors the team’s Hall of Famers, and
commemorates the great tradition of Opening Day in St. Louis will punctuate a day
of activities celebrating the annual return of baseball to St. Louis on Monday, 
April 11th.  The Cardinals will take on the Milwaukee Brewers in a 3:15 p.m. game.
Following is a schedule of official activities and information to help fans enjoy
the great tradition that is Opening Day in St. Louis (#OpeningDaySTL).

**2016 Opening Day in St. Louis**
 There is no stronger evidence that St. Louis 
is one of the greatest sports cities in the Unites States than experiencing a Cardinals
Opening Day.  As the day dawns, fans can feel the electric atmosphere.  They breathe
it in.  They rejoice.  Baseball is back in the ‘Lou!

The young and old celebrate this special day.  It doesn’t matter who they are, where
they live or what their status is.  On this day we are all the same.  We are one
community united.   Opening Day is an unofficial holiday.  Together, we share a 
passion and an unyielding love for the Cardinals, for St. Louis and for baseball.
While it is the players who proudly wear the birds on the bat on their chests, it
is safe to say that the pulse of the team beats very strongly within the hearts 
of everyone within Cardinals Nation.  This Opening Day is particularly special as
the Cardinals celebrate the 10th anniversary in Busch Stadium and the 2006 World
Championship squad.

Current players realize that playing in St. Louis is special as they stare out from
the field and watch a sea of red-clad fans descend to cheer on the Redbirds at home
or on the road.  Former players know it— as they continue to return to the Gateway
City year after year, some donned in iconic red sport coats, to celebrate this town’s
greatest tradition.  Our owners surely know it—as Chairman Bill DeWitt, Jr. and 
his ownership group celebrate their 20th anniversary of taking control of the organization
and continue to invest in the metropolitan community.  And the fans definitely know
it—as more than three million fans have visited Busch Stadium every year since 2004.

St. Louis doesn’t need to do anything more to prove that it is one of the greatest
sports towns in the nation — that’s what 11 World Championships, 19 National League
Pennants, 13 Division Titles, 25 first place finishes and over 9,700 wins will do
for your city.  Regardless of past success, St. Louisans will continue to make the
annual pilgrimage to Busch Stadium for Opening Day to demonstrate why they are the
Best Fans in Baseball and why St. Louis truly is one of the best sports cities in
all of America.

**Pre-Game Schedule**

**11:00 a.m. – 1:45 p.m. – Opening Day Pep Rally at Ballpark Village:**  Join former
Cardinals players, FOX Sports announcers and DJ Todd Thomas at the Ballpark Village
parking lot, next to the Busch II Infield, for the Cardinals Opening Day Pep Rally.
This event is free for all fans to attend and will proceed rain or shine.  Fredbird
and Team Fredbird will also be on hand to give away Opening Day tickets and other
Cardinals & Ballpark Village prizes.  Food and drinks will be available for purchase
as well.

**12:45 p.m. – 3:15 p.m. – Opening Day Pre-Game Party at Cardinals Nation:**  New
this year, Cardinals Nation will host the Official Pre-Game Party of the St. Louis
Cardinals.  This ticketed pep-rally style party will be located on the second floor
of Cardinals Nation in the Hall of Fame Club, two and a half hours prior to every
Cardinals home game during the 2016 season.  The exclusive pre-game event includes
a full buffet menu, all-inclusive bar and a DJ or live music all the way until first
pitch.  Only 250 tickets will be allotted for each game, which fans can purchase
at [cardinals.com/pregame](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cardinals.com_pregame&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=mZicjjN4W_dXjNb7cp4Y0RQyL3cutdfX6oncWjO0f2U&e=)
for digital delivery.  Tickets can also be purchased at any box office or at the
Cardinals Museum in Cardinals Nation.  Opening Day tickets are currently sold out,
but fans should continue to check [cardinals.com/pregame](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cardinals.com_pregame&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=mZicjjN4W_dXjNb7cp4Y0RQyL3cutdfX6oncWjO0f2U&e=).

**12:45 p.m. – Gates Open**

**Budweiser Magnet Schedule Day: **All ticketed-fans, ages 21 and older, will receive
a magnet featuring the 2016 Cardinals schedule, compliments of Budweiser.

**2:30 p.m.** – Pre-game ceremonies begin with an appearance by the famed **Budweiser
Clydesdales**.

Introduction of St. Louis County Executive **Steve Stenger**, St. Louis Mayor **
Francis G. Slay **and Missouri Governor** Jay Nixon**.

Introduction of **Fredbird and Team Fredbird**.

**Hall of Famers** will be introduced via a **Ford Motorcade** around the warning
track.**  **Each Hall of Famer will be riding in a **2016 Ford Mustang convertible**.

**Busch Stadium 10th Anniversary/Tradition Meets Today **Video

Introduction of** St. Louis Cardinals Hall of Fame **members from the dugout (**
Mike Shannon, Jim Edmonds & Ted Simmons**).

Introduction of the **2016 St. Louis Cardinals** via Ford Motorcade.  The players
will ride in **2016 Ford F-150s**.

Introduction of the **Milwaukee Brewers **and the **St. Louis Cardinals** lineups.

Color Guard and American Flag in Center Field, courtesy of the service men and women
of **Ft. Leonard Wood**.

Moment of silence for **Joe Strauss** and **Joe Garagiola**.

The **National Anthem** will be performed by **Clayton Mathews**, professional Opera
singer and son of Cardinals front office employee Marilyn Mathews.

Tentative **fly over by** **U.S. Air Force** (two T-38 supersonic jet trainers).

**Ceremonial First Pitch** by Hall of Famer **Lou Brock**.

**3:15 p.m. – Game Time**

**Watching on TV**
 Fans can watch the game and pre-game ceremony in High Definition
on **FOX Sports Midwest** beginning at noon.  The game will also be broadcast nationally
on **MLB Network**.

**Radio Coverage**
 Fans can tune into **KMOX (1120 AM)** or one of the 141 stations
in the **Cardinals Radio Network **to hear **Mike Shannon **and **John Rooney **
call the game.  The expanded pre-game show starts at 1:40 p.m.

**Online or On The Go**
 Fans may also follow the game for free on [cardinals.com](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cardinals.com&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=j7Gc6-WgDB2JOEqCDihPxpoX08ea9LDPvUwz0IaE0aM&e=)
using the Gameday application or via the team’s Twitter account, [@Cardinals](https://urldefense.proofpoint.com/v2/url?u=https-3A__twitter.com_Cardinals&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=prvybBsaZkVLnRvhiAhpIHyJjTr5W4KVaOtB02U-Oy4&e=).
From mobile devices, fans can keep tabs on the score using MLB’s mobile app, At 
Bat 16.

New for 2016, fans who are customers of a participating pay-TV provider will be 
able to stream FOX Sports Midwest’s Cardinals telecasts on the **FOX Sports GO **
app.  To stream games, users will need to verify their credentials by signing in
with their pay-TV provider’s User ID and Password.  There is no additional charge
to use FOX Sports GO.  Visit [FOXSportsGo.com](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.foxsportsgo.com_&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=uE_Du4X6Ta7Jx-2fm6cbVSsDPL7xuzTGFJCxMWA79U4&e=)
for more information.

**Getting To The Game**
 MoDOT will have several lane closures on I-44 inside the
city limits on Opening Day.  The department will have one lane closed in each direction
on I-44 between Jamieson and Kingshighway.  In addition, the department will have
one lane closed on the ramp from eastbound I-44 to northbound I-55.  Outside of 
the city, one lane will be closed around the clock on northbound and southbound 
I-55 at Reavis Barracks Road.  Fans heading to Opening Day activities should consider
using I-70 or I-64 to get downtown, or allow themselves extra time to get through
the work zones on I-44.  As usual, Clark Street will be closed in between the stadium
and Ballpark Village.

**Alternative Transportation**
 MetroLink is a convenient alternative to driving.
To avoid the traffic congestion and the cost of parking on game days, fans can use
one of 21 free Park-Ride lots along the MetroLink line and take the train to Stadium
Station, right across the street from the ballpark.  The Stadium Station has been
updated since the off season and the Spruce Street Bridge has been replaced.  New
stairs have been added to the south side of the station and the overpass will be
open to both vehicle and pedestrian traffic with the exception of the south sidewalk,
where construction will continue into the summer.  Check the Metro website [MetroStLouis.org](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.metrostlouis.org_&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=t-U0JexUKn7cd3P9u8P-SkJkGEh4EgX7g0_Cg6098MQ&e=)
for schedules and the Park-Ride lot nearest you.

There are also plenty of buses in Missouri and Illinois that will get fans to Busch
Stadium including the RedBird Express that departs from the Water Tower at St. Clair
Square in Fairview Heights, Illinois.  The first RedBird Express leaves 2½ hours
before the game and runs approximately every 3-5 minutes.  On Opening Day, the RedBird
Express will start running at noon.  MetroBus is another great option for getting
to downtown St. Louis on Monday.  Fans can catch the #40 Broadway or #99 Downtown
Trolley, which both have stops near Busch Stadium.

**#CapsOn for Opening Day**
 The St. Louis Cardinals & MLB are celebrating the unofficial
holiday of Opening Day by encouraging all baseball fans to wear caps on Opening 
Day whether they are attending a game, going to school, working in the office or
watching from home.  The Cardinals are asking all fans to show their support for
the Redbirds on April 11th by wearing your cap no matter where you are and posting
a photo to social media with the hashtag **#CapsOn**.

**Ballpark Improvements for 2016**
 Fans will immediately notice two major improvements
to Busch Stadium as the team celebrates its 10th Anniversary at the ballpark: HD
video boards and expanded backstop netting.  Additional upgrades, such as WiFi connectivity
will be coming to Busch Stadium later this season to improve the fan experience.

All 11 stadium-facing LED scoreboards were replaced as part of the team’s multi-
million dollar investment in the new state-of-the art high definition video boards;
a series of improvements three years in the making.  The main video scoreboard is
now one complete full-color LED screen replacing the previous LED screen, tri-visions,
and 2-color matrix boards and line score.  The new video board occupies the entire
120’ x 40’ space that all the other equipment occupied, and is approximately three
times larger than the previous video board with twice the resolution and brightness
thanks to the more compact placement of the LEDs.  The new World Championship Board(
Out of Town Board) replaces some backlit signage and a tri-vision board for an entire
full-color LED area of 81’ x 40’ with 13 mm spacing; approximately two and a half
times larger than the previous video board.  In addition to the two main scoreboards,
all other stadium-facing Fascia Ribbon Board Displays including first base, third
base, centerfield, bullpens, and speed pitch were replaced adding more than twice
the resolution of the previous boards.

The new scoreboards and new scoreboard equipment will make every display High Definition.
The new equipment will also enhance the club’s capability to show more replays from
more angles, add more roaming or wireless HD cameras in the fan entertainment experience,
more options and abilities to create new layouts with more stats and entertainment
elements as well as more dynamic signage abilities for sponsors.  The upgrade also
includes some re-working of the stadium audio system with new amplifiers and control
software to provide fans an enhanced audio experience.  The team upgraded all of
the control and production equipment to take advantage of the new system as well.

The effort to equip Busch Stadium with WiFi throughout the stadium later this season
is part of Major League Baseball Advanced Media’s (MLBAM) $300 million, multi-year
plan to bring WiFi and improved cellular connectivity to every major league ballpark.
Busch Stadium is the largest installation of all the MLBAM WiFi projects to date.
Over 740 WiFi access points are being installed to accommodate fans in all locations
of the stadium, including in the AT&T Rooftop, Budweiser Brewhouse rooftop deck 
and Busch II Infield at Ballpark Village.  As part of the WiFi installation, the
equivalent of 30 miles of Cat6a Ethernet cabling, 11 miles of 6-strand optic cabling
and two miles of conduit were laid.  The installation project will take more than
10,000 man hours to complete.  Barring any setbacks, in-stadium WiFi should be available
for fans to access beginning in May.  Additional stadium improvements include:

 * The backstop safety netting behind home plate to each team’s dugout step. The
   netting is 30 feet tall and exceeds the minimum guidelines established by MLB.
 * 8th Street Market, a new grab-and go concept, has been added behind home plate
   in the location Build-A-Bear Workshop previously occupied.  The self-serve, pay
   at the register store will give fans the option to purchase a variety of soda,
   beer, water, dry snacks, novelty ice cream, and premade sandwiches and salads
   in a quick and efficient manner without having to wait in concession lines.
 * The Build-A-Bear Workshop has relocated its store within Busch Stadium to inside
   the centerfield Ford Plaza.  The new 600 square-foot store is actually a converted
   shipping container that features the company’s signature stuffer and refreshed
   branding.  Fans will be able to choose from an exciting variety of licensed accessories
   and make their own furry friends, including a St. Louis Cardinals Bear, a St.
   Louis Cardinals Bunny, Fredbird and a Clydesdale horse.
 * Some of the premium ticketed areas have seen improvements as well including: 
   installation of new Green Seats behind home plate, renovation of five Luxury 
   Suites, and the installation of televisions that show the scoreboard display 
   in the Champions Club and Legends Club.
 * New HD televisions have been installed in various locations throughout the stadium.
   This completes an effort to upgrade over 600 televisions in the stadium over 
   that past three years.

**New Concessions for 2016 **
 Delaware North Companies Sportservice, the St. Louis
Cardinals’ concessionaire for more than 50 years, is preparing to welcome fans back
to Busch with a starting lineup of food to please every fan’s unique taste.  Delaware
North Executive Chef Larry Johnson and his culinary team have developed a wide array
of new menu items for both concessions and suites.  Following is a list of the new
concession menu items:

 * **Meatball Cone** – Custom made on “The Hill” for Busch Stadium, meatball and
   marinara sauce served in a six-inch Italian bread cone and topped with mozzarella
   and parmesan cheeses.  (Section 152)
 * **Meatball Hoagie** – Custom made on “The Hill” for Busch Stadium, meatballs 
   served on a bakery fresh Italian hoagie topped with marinara and shredded mozzarella.(
   Section 152)
 * **Italian Sausage Hoagie** – Custom made on “The Hill” for Busch Stadium, seven-
   inch Italian sausage served on a bakery fresh Italian hoagie topped with peppers,
   onions and shredded mozzarella.  (Section 152)
 * **Smoked Brisket Italian Beef Hoagie** – House slow smoked beef brisket, shaved
   and marinated in au jus; served on a bakery fresh Italian Hoagie and topped with
   giardiniera vegetables.  (Section 152)
 * **Chicharrón** – House fried pork rinds topped with either taco beef or BBQ pulled
   pork, nacho cheese, and your choice of ingredients including: salsa, jalapenos,
   banana peppers, diced onions, green onions and sour cream.  (Sections  131, 152,
   450 & Redbird Club)
 * **House Smoked Meats** – Turkey, Brisket, Sausage, and Pork served on a bakery
   fresh bun with house fried chips for Basket or with coleslaw and potato salad
   for a Platter.  Half rack house smoked Saint Louis Style ribs available on Platter
   only.  (Broadway BBQ Stand – Section 109)
 * **Dinger’s Donuts** – Fresh fried mini donuts, served warm in a Dinger Dozen (
   14 each) or Cardinal’s Helmet (50 each), topped with your choice of toppings 
   including: chocolate, maple, or vanilla glaze, chopped nuts, sprinkles, or cinnamon
   sugar.  (Section 145)
 * **Berry Brownie Skewer** – Fresh strawberries and fudgy brownies layered on a
   twelve-inch skewer and drizzled with white and milk chocolate.  (Section 145)
 * **Turkey Burger** – Charbroiled turkey patty on split top bun with arugula and
   pico de gallo; served with house fried tortilla chips.  (Section 135 & 458)
 * **Vegan Burger** – Malibu vegan patty on split top bun with arugula and sliced
   tomato; served with house fried tortilla chips.  (Section 135 & 458)
 * **Gluten Free Chicken Tenders** – Four gluten free chicken tenders served a la
   cart or as a basket with tater tots.  (Section 135 & 458)

**New Suite Menu Items**
 In suites, Delaware North is adding some unique options
that will provide even greater variety for fans.  **Meatloaf Cupcakes** (meatloaf
wrapped in bacon and topped with mashed potatoes, green beans and bacon-onion jam)
along with **Turkey Sliders** served on pretzel buns highlight the new menu offerings.
Local inspired choices such as **Cherokee Street Tamales** (traditional pork tamales,
steamed in corn husk and served with enchilada sauce and sour cream) and house-smoked**
St. Louis Style Ribs** are also newly available this year.  Additional new entrée
selections include Chicken Spiendini Alfredo and Legends Baked Italian Chicken. 
Other new suite menu items include a Spinach Cobb Salad, a Strawberry Pecan Salad,
Sausage Florentine Pizza, a Vegetable Wrap, and a Skillet Cookie and Seasonal Crisp
for dessert.

**New Retail for 2016**
 New Cardinals-branded apparel and merchandise for 2016 
is available at the Cardinals Team Store and other locations within the ballpark.
New items include **Authentic Jerseys by Majestic** with new Flex Base Fabric and**
Batting Practice Hats by New Era**.  New men’s and women’s apparel lines from SustainU(
100% recycled apparel, made in the USA) and Hands High (created by Jimmy Fallon)
are also new arrivals this season.

Other new retail items include “One Nation” apparel (combination design of Cardinals
and Blue logos), brown leather Dooney & Bourke handbags, expanded Columbia outwear
selection and more co-branded merchandise headlined by Marvel, Star Wars and local
collegiate teams.

**Cardinals Authentics Shop**
 Fans can visit one of the two Cardinals Authentics
locations (first floor of Cardinals Nation inside Ballpark Village and Busch Stadium
in Ford Plaza north of Gate 6)  to shop for authentic Cardinals gear and to take
home a piece of the game.  Cardinals Authentics specialize in official, game-used,
limited edition and autographed memorabilia direct from the club.  Both shops offer
a great selection of current and vintage Cardinals apparel, as well as one-of-a-
kind collectibles.  The Cardinals Nation location is open daily from 10:00 a.m. –
8:00 p.m. (April-October) and 10:00 a.m. – 6:00 p.m. (November-March) on game nights,
the Busch Stadium shop will remain open 30 minutes after last pitch while the Cardinals
Nation shop will remain open for one hour after last pitch.

Fans should stop by the Authentics Store to pick up autographed items from a variety
of Cardinals players, including Adam Wainwright, Matt Carpenter, Seung Hwan Oh, 
Tommy Pham and Cardinals Minor League Pitcher of the Year, Alex Reyes.  Cardinals
Authentics also features a wide selection of Yadier Molina autographed and game 
used memorabilia.  Cardinals Authentics will continue to offer game-used memorabilia
such as baseballs and bases available for purchase before the end of the game throughout
the 2016 season as well.

**Ballpark Village **
 Ballpark Village is the place to be before, during and after
the game!  Since opening in March of 2014, Ballpark Village has hosted more than
10 million visitors of all ages from across the country and brought hundreds of 
great events to downtown St. Louis.  As Ballpark Village enters its third year, 
several additions and improvements are underway.  The brand new **Prairie Farms 
Dugout** will serve up Prairie Farms hand-dipped ice cream, North Star frozen novelties
and cold beverages on the turf of the Busch II Infield.  Inside fans can catch the
pre-game pep rallies in FOX Sports Midwest Live! featuring emcee Todd Thomas and
live post-game music by the region’s greatest bands.  When the Cardinals are away,
Ballpark Village has fans covered with the return of the Official Away Game Watch
Parties featuring premium giveaways like branded snuggies, tank tops, hats and more!
Mark your calendars for major summer festivals for families, barbeques and music!
For all upcoming events please visit [stlballparkvillage.com](https://urldefense.proofpoint.com/v2/url?u=http-3A__stlballparkvillage.com_&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=dFfPFrWwLYI3T4TuKtduaA9T-HX4TCmxWMlJ3BA2-4c&e=).

**Cardinals Nation Restaurant & Bar**
 New this year, Cardinals Nation will host
the **Official Pre-Game Party of the St. Louis Cardinals**.  The ticketed pep-rally
style party will be located on the second floor of Cardinals Nation in the Hall 
of Fame Club, two and a half hours prior to every Cardinals home game during the
2016 season.  The exclusive Cardinals Nation pre-game event includes a full buffet
menu, all-inclusive bar and a DJ or live music all the way until first pitch.  Only
250 tickets will be allotted for each game, which fans can purchase at [cardinals.com/pregame](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cardinals.com_pregame&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=mZicjjN4W_dXjNb7cp4Y0RQyL3cutdfX6oncWjO0f2U&e=)
for digital delivery.  Tickets can also be purchased at any box office or at the
Cardinals Museum in Cardinals Nation.

Cardinals Nation is proud to offer the **Loyal Fan Program** with special benefits
at Cardinals Nation Restaurant and Bar in Ballpark Village.**  **Card holders will
receive one (1) point for every dollar spent on every visit and every purchase at
Cardinals Nation Restaurant and Bar.  One hundred (100) points is equal to a $10
credit on your loyalty card.  To join the Loyal Fan program, fans should visit Cardinals
Nation Restaurant and Bar to receive their card, then go online to register and 
activate it.**  **Once their card is activated they will receive a 100-point registration
bonus.  Members will receive notification when special offers such as double points
are available.

Open daily, Cardinals Nation is the year-round home to Cardinals fans offering a
variety of weekly programming and special events.  Offering an expansive menu that
recently added **17 new menu items**, Cardinals Nation has something for everyone.
Known for putting a spin on traditional favorites, the Cardinals Nation menu boasts
the right mixture of everyday picks and unique novelties.  Fans will want to check
out the G&W Grill, Dinger’s Donuts and Gus’ Pretzels carts on game days in front
of Cardinals Nation on Clark Street.  The G&W Grill features St. Louis’ own G&W 
Sausage Company Bratwursts and Hot Dogs.  Dinger’s Donuts will serve fresh, warm
mini donuts with a variety of toppings.  The restaurant will also continue to offer
the Homerun Brunch every non-game Sunday from 10:00 a.m. to 2:00 p.m. that features
the best Bloody Mary in St. Louis.

**The Cardinals Hall of Fame & Museum at Cardinals Nation**
 In January, Chris Carpenter,
Keith Hernandez, Jason Isringhausen, Mark McGwire, Matt Morris, Edgar Renteria, 
Scott Rolen and Joe Torre were revealed as the eight players nominated for possible
induction into the **St. Louis Cardinals Hall of Fame**.  The eight modern ballot
nominees selected by a “Red Ribbon” committee of Cardinals baseball experts through
a secret ballot process appear on the Cardinals Hall of Fame ballot online at [cardinals.com/HOF](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cardinals.com_hof&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=yCGBC7n_zT0ojTEeUP2UFHtevPjenhmhrezI7k--I_Y&e=)
presented by Edward Jones (#CardsHOF).  The two players with the most fan votes 
after **voting concludes on April 20th** will be inducted into the Cardinals Hall
of Fame this August.

The Cardinals are proud to continue to offer the **Hall of Fame & Museum Membership
Program** for fans in 2016.  Individual ($50) or Family Membership ($85) options
are available and membership benefits include unlimited museum admission for one
year, guest passes, limited edition bobbleheads of Ken Boyer and Willie McGee, discounts
to the Cardinals Authentics Shop & Cardinals Nation Restaurant, and access to select
presales and member-only events.  Visit [cardinals.com/membership](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cardinals.com_membership&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=HwunuKvVaXh-I2yOFG-0Iq_NrNombASbqvPslUr8O2g&e=)
for more information.

Celebrating the rich history and heritage of one of baseball’s greatest franchises,_**
Redbird Relics: Treasures from the St. Louis Cardinals Museum**_ is a 144-page hardbound
book that takes fans inside the incredible collection of memorabilia from the St.
Louis Cardinals Hall of Fame and Museum.  Featuring an abundance of items in rich,
full-color photography with accompanying essays, it’s the next best thing to being
at the Cardinals Museum.  This book is available exclusively through the Cardinals
online at [cardinals.com/book](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cardinals.com_book&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=Ae7-kTf4SU1Orzn8oS8OVien5kiwRsC_GvzcRVgn0yQ&e=),
at the Busch Stadium Team Store, The Cardinals Authentics Shop at Ballpark Village
or any of the Cardinals Clubhouse locations.

**Saturday Signings at the Museum** is a new program held exclusively in the Cardinals
Museum before each Saturday home game during the 2016 season where fans can get 
an autograph from a former Cardinals player with valid admission to the Museum. 
The player will sign for two hours prior to game time.  In addition to having a 
valid admission to the museum, fans must have an autograph line ticket, which are
free and will be distributed on the day of each Saturday signing.  The first Saturday
Signing will be held on April 16th when franchise saves leader **Jason Isringhausen**
signs from 10:00 a.m. to 12:00 p.m.  Fans can visit [cardinals.com/museum](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cardinals.com_museum&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=l4S9sFRL8BUCRvraTZJOOtTFZ8_CtSCC4lRo0viifCY&e=)
for the full schedule and additional detail.

The Cardinals Hall of Fame and Museum within Cardinals Nation features the largest
team-held collection in baseball.  The collection is second only to the National
Baseball Hall of Fame in terms of size with over 20,000 memorabilia items and hundreds
of thousands of archival photographs.  This year’s special exhibition is **“Farming
the Business of Cardinals Baseball”** which celebrates the rich history of the franchise’s
minor league system.  The museum is open daily from 10:00 a.m. – 6:00 p.m. and remains
open through the seventh inning on home game nights.  Visit [cardinals.com/museum](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cardinals.com_museum&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=l4S9sFRL8BUCRvraTZJOOtTFZ8_CtSCC4lRo0viifCY&e=)
for more information.

**Club Launches Cardinals Insider TV Show**
 On March 6th, the Cardinals premiered**
Cardinals Insider**, a weekly half-hour news magazine television show and companion
online news site on [cardinals.com](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cardinals.com&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=j7Gc6-WgDB2JOEqCDihPxpoX08ea9LDPvUwz0IaE0aM&e=)
that will provide fans with the ultimate behind-the-scenes view of the entire St.
Louis organization.  The half-hour TV show features a mix of news, player profiles,
exclusive interviews, in-depth features, and a look back in team history with exclusive
content from the team’s large archive and extensive museum collection.  In addition
to offering fans an unprecedented view behind the scenes of the team, the show also
places a strong emphasis on fan engagement and leveraging the team’s social media
to enrich the viewer experience.  The Cardinals production of a television show,
as well as the team’s commitment to consistently producing streaming video content
throughout the year, is a major milestone in the expansion of the team’s brand journalism
which began more than two decades ago with the publication of _Cardinals Magazine_.

**2016 Video Engagement Initiative For Fans (#CardsFanFlix)**
 **#CardsFanFlix**
is the St. Louis Cardinals’ ongoing fan engagement initiative developed to encourage
fans to create videos that celebrate the team.  Throughout the season, the Cardinals
will be sponsoring a variety of promotions, contests and campaigns under the umbrella
of **#CardsFanFlix** to encourage fans to creatively use video to demonstrate their
enthusiasm and support of the team while also having some fun!

The team recently launched **#PlayBallLikeACardinal**, a youth-focused video engagement
seeking out young people who have a passion for the Redbirds and are incorporating
that passion into how they play the game.  Fans are asked to post short video clips
of their children imitating their favorite Cardinals players to their preferred 
social media platform (Twitter, Instagram, Facebook) using the hashtag, **#PlayBallLikeACardinal**,
or share a link to a video they have posted to a public video platform like YouTube
directly with the Cardinals at [cardinals.com/playball](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cardinals.com_playball&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=Phyxqf1cU-b_eXgv2C_wg3w3PdaI4et2kilYBfzeL34&e=).
The Cardinals intend to share videos of children playing ball like Cardinals on 
the team’s television broadcasts such as Cardinals Insider, within Busch Stadium
on the new high definition scoreboard or online via cardinals.com, Facebook, Twitter
or Instagram.

For the second year in a row, Reverend Robbie Sondag, a Cardinals fan from Fort 
Wayne, Indiana, will enjoy the Ultimate Opening Day experience with tickets to the
President’s Box as he won the **Cardinals Second Annual Ultimate Fan Video Contest**
with his [Everything Is Great Ultimate Cardinal Fan Video](https://urldefense.proofpoint.com/v2/url?u=https-3A__www.youtube.com_watch-3Fv-3Dfilnvw-2DiuQQ&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=lFLq06dmKIBOsgaAnD-AmIFEEfsss_x6ZjG78WNx9_E&e=).

In December, the Cardinals launched a **High School Video Challenge** initiative
offering high school students in the St. Louis Metropolitan area an opportunity 
to compete for the chance to create a video with the team at the students’ school
featuring both Fredbird and Hall of Famer Ozzie Smith.  Students were asked to develop
an original video that promotes the St. Louis Cardinals and the students’ high school
while including a Science, Technology, Engineering, Art/Design and Math (STEAM) 
curriculum connection.  Eight finalists were announced and fans voted online for
their favorite student produced rough cut video to determine the winner.  The winner
will be announced on Opening Day.

To recognize fans for extraordinary achievement in the developing art-form of online
video, mobile based entertainment and social media posts that celebrate and promote
the St. Louis Cardinals, the club announced the creation of the ‘For Really Entertaining
Digital Award’, nicknamed the **FRED award**.  The team plans to bestow the award
each week on the team’s weekly news magazine television show _Cardinals Insider_,
online on the team’s website at [cardinals.com/FREDaward](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cardinals.com_fredaward&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=uuGfskiqqakM5YYou8X2n-qnA3CRCTIkUoVrVU0Lo5k&e=)
and through the team’s various social media platforms.  Winners will be awarded 
the pictured statuette.

**Cardinals Magazine Kicks Off 25th Season With Fantastic Season-Opening Edition**

_Cardinals Magazine_ opens its quarter-century season with a pair of exclusive Q&
A’s featuring primary figures who have helped make the Cardinals one of the game’s
model franchises.  The April cover story brings together cornerstone players Matt
Holliday, Yadier Molina and Adam Wainwright for a wide-ranging interview about their
decorated careers wearing the birds-on-the-bat and their desire to secure another
world championship for the Cardinals.  _Cardinals Magazine_ also sat down with the
father-son duo who has guided the organization through an unprecedented run of achievement
since taking ownership in 1996: Chairman Bill DeWitt Jr. and club President Bill
DeWitt III.

Fans will enjoy the breadth of stories in the season-opening edition starting with
the first installments of our season-long 10th anniversary celebration of the historic
2006 season, which marked the opening of Busch Stadium III and the club’s 10th World
Championship.  The magazine highlights the best moments from the first month of 
action at the sparkling new ballpark, as well as one of the key role players from
the ’06 club, fan favorite So Taguchi.  Additionally _Cardinals Magazine_ readers
will see 16 reasons why the Cards-Cubs rivalry will be white-hot in 2016.  Other
issue highlights include the debut of our monthly #AskCarlos department where the
All-Star pitcher answers questions from fans, our focus on the 12 prospects who 
could soon be making a difference for the parent club, and much more!

_Cardinals Magazine_ is on sale for just $5 at Busch Stadium vendors inside each
stadium gate, team store locations and Cardinals Authentics stores in Ford Plaza
and Ballpark Village.  Throughout St. Louis, the magazine is available for purchase
at major retailers like Cardinals Clubhouse, Dierbergs, Schnucks, QuikTrip and Walgreens.
Print and digital subscriptions are also available at [cardinals.com/magazine](https://urldefense.proofpoint.com/v2/url?u=https-3A__www.cardinals.com_magazine&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=49Jx5MVVqIt35HH72EhL_ivmm5i_H6O9e5FepOAqFNA&e=)
or 314-345-9000, and if you sign up today, you’ll receive 2 FREE tickets to a 2016
home game.  Also, new this season, you can follow _Cardinals Magazine_ on Twitter
[@CardsMagazine](https://urldefense.proofpoint.com/v2/url?u=https-3A__twitter.com_cardsmagazine&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=u0nWOz6Gau7-5INAvzAuM8zjvKaTz6q_FNmHWq9ybrE&e=)
for breaking team coverage, special offers and much more!

**2016 Official Scorecard Celebrates 10th Anniversary Of Busch Stadium III**
 One
of the longest-standing collectible souvenirs in baseball, the scorecard represents
much more than a means to keep track of the hits, runs and outs that occur over 
the course of a game.  It’s a tangible keepsake commemorating a game that might 
be memorable for any number reasons—a fan’s first game, a couple’s first date or
a record-setting performance.

It’s no wonder that the first order of business at Busch Stadium for baseball’s 
best fans is a stop at a Cardinals Publications vendors cart inside each gate entrance
to purchase the Official 2016 Cardinals Scorecard—sold individually or included 
with each copy of Cardinals Magazine.

This must-have keepsake features the striking artistic designs of local artist Mike
Right, who has been creating the timeless Cardinals scorecard imagery since 2003.
Inside, the scorecard also teaches fans how to score the “Cardinal Way”—a storied
tradition by club officials that dates back to the 1940s.   Be sure to purchase 
your 2016 Scorecard at the ballpark this season!  Copies are also available online
at [cardinals.com/scorecard](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cardinals.com_scorecard&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=doxSGJ4tWTvHnxOrYhVLa6Hq6h0cBQ6FIQ9uXC5EEvA&e=).

**2016 Official Team Media Guide**
 The St. Louis Cardinals official team Media 
Guide has long been relied upon by journalists and broadcasters who cover the team.
Containing stats, photos and biographies of every player in the entire Cardinals
organization, along with the definitive history of the club since its inception,
the 2016 Media Guide is the best and most comprehensive book about the Cardinals.

The Cardinals annual media guide is a great collectable, with the cover each season
highlighting a moment in Cardinals history.  New this season, for every Media Guide
purchased at the team store, Cards Authentics store or stands around the ballpark,
fans will receive an exclusive poster featuring all 11 media guide covers at the
new ballpark, along with the 2016 schedule.

The 2016 Media Guide is available for $20 at the Team Store, Cardinals Authentics
or [cardinals.com/mediaguide](https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cardinals.com_mediaguide&d=BQMGaQ&c=j-EkbjBYwkAB4f8ZbVn1Fw&r=qR4iP0QE3IID3rVyTp-Vx-63h2jRlgfGHlzTO50yjkQ&m=geJ6M8CN18fVT-6g-RzpPgTWdaReNo1njdZlX_Ug19g&s=SpmUcFdnhotjyI_ImnAA_X_bdyoooP76OLeAT3-DSwI&e=).

**2016 Economic Impact Analysis**
 Based on a projected Cardinals regular season
attendance of 3.4 million fans, the St. Louis Regional Chamber projects that the
team will generate an estimated $184.1 million in direct impact and another $160.1
million in indirect spending.  These impacts reach a total of $344.2 million in 
regional economic activity.  The Chamber’s analysis uses the economic impact model,
IMPLAN, which measures how spending tied to an event has multiple impacts and spreads
throughout a region, thereby benefiting households and firms within the region. 
This figure is based on estimates of visitor spending and operations expenditures
at Busch Stadium.  _Historically, out-of-town visitors constitute about 40% of game
attendees and visitor spending on dining, lodging and shopping provides a significant
boost to the regional economy._

**BUSCH STADIUM – POLICY REMINDERS**

**Bag Inspections Policy**

 * The standard game-day bag inspection policies for Busch Stadium will be in effect.
   Bags must meet Major League Baseball’s standard size restriction (16” x 16” x
   8”), and all bags will be inspected prior to entry.
 * Fans will be permitted to bring small personal cameras and will be subject to
   inspection.  No professional-sized photography equipment will be allowed except
   for members of the media with proper MLB credentials.
 * Fans can bring their own food & drinks into Busch Stadium for all 81 games.  
   Food & beverages from the outside will not be permitted in the Cardinals Club,
   Luxury Suites, Party Suites or any of our other All-Inclusive areas.
 * Non-alcoholic beverages such as water and soda in open cups or in clear plastic
   bottles no larger than two (2) liters are allowed.
 * Alcohol, bottles, cans, thermoses, hard-sided coolers; hard plastic cups/mugs
   are not permitted.
 * Small banners and signs are allowed.  Banners may be displayed as long as they
   do not hinder or interfere with a ball in play or distract or interfere with 
   the view of another guest.  Banners may not be displayed in fair territory, be
   obscene or in poor taste, attract abuse or cause a disturbance among other guests.
   They should be baseball-oriented and not commercial in nature.
 * Please minimize items you bring into the stadium to speed up the inspection process.
 * Expect long lines upon entry and allow yourself plenty of time to go through 
   the inspection process.

**Exit/Re-entry Policy**
 Standard Exit/Re-entry Policies are in effect.  Guests
wishing to leave the stadium, but planning to return during the same game must present
their ticket, obtain a re-entry card, and have their hand stamped at Gate 4 as they
exit the stadium.  Guests must show their ticket, re-entry card and hand stamp as
they pass through the metal detectors upon re-entry.

**No Smoking Policy**
 Standard Busch Stadium Smoking Policy is in effect.  Busch
Stadium is a smoke-free facility, including “smokeless” cigarettes.  Exit/Re-entry
turnstiles will be set up at Gate 4 to allow fans access in and out of the stadium
if they wish to smoke.  Guests must show their ticket, re-entry card and hand stamp
as they pass through the metal detectors upon re-entry.

**– STL –**

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