# Norway’s Dancepunk Sons DATAROCK Return With “Double Vision”

- Link: https://www.nyrdcast.com/norways-dancepunk-sons-datarock-return-with-double-vision/
- Published: 2022-06-22T11:00:00-05:00
- Author: Eugene Tierney

![](https://i0.wp.com/mcusercontent.com/f67b4587af2b2ef9aa80ed984/images/97b13bee-
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“Countless bands hedge their music with heaps of irony (arguably vice versa in some
cases), but few buttress it with Datarock’s  technical prowess…they also sport some
of the slickest dance production in the biz, not to mention their effortless traversing
between neurotic post-punk licks and coked-to-the-gills 1980s synth pop.” –**_ Pitchfork_**

“Datarock’s ears are in the past, while its mind — juggling admiration, mockery,
irony and commitment — is fully in the present.” – **_New York Times_**

![DATAROCK](https://i0.wp.com/mcusercontent.com/f67b4587af2b2ef9aa80ed984/images/
0f1d236c-524f-3ea2-1c66-978dfa668627.jpg?w=1290&ssl=1)

**RETURN WITH “DOUBLE VISION”**

**New Video and Single from Forthcoming Album, Due January 2023**

![](https://i0.wp.com/mcusercontent.com/f67b4587af2b2ef9aa80ed984/images/f201d939-
33a3-8f99-f3af-73f41cfe431a.jpeg?resize=135%2C135&ssl=1)

**JUNE 22, 2022 (Bergen, Norway) — **“We thought it was high time to take some inspiration
from the Beastie Boys,” says **DATAROCK**’s mastermind and frontman **Fredrik Saroea**
about “[**Double Vision**](https://reybee.us13.list-manage.com/track/click?u=f67b4587af2b2ef9aa80ed984&id=09836d897a&e=615f2b8493),”
their new single and video which is now released. Combining old school party rap
with Datarock’s tongue-in-cheek electro-prankery, “Double Vision” is not only a 
rebirth of sorts for the band, but a somewhat new fun direction. Taken from their
upcoming album _**Media Consumption Pyramid**_ whose release on **YAP Records** 
is still far off in January 2023, “Double Vision” brings seven members of the core
Datarock “collective” who have all been part of the band at one time or another,
but never together at the same time.  Convening at _Over OsloFestival _this past
weekend, Datarock’s current line-up of seven members shared the stage for the very
first time.

“’Double Vision’ is a celebration of the fact that the entire DATAROCK gang is finally
back together – double up – both on the album and on stage,” Saroea says proudly.“
That’s me on guitar and vocals, **Thomas Larssen** and **Ketil Mosnes** on bass,
both **Stig Narve Brunstad** and **Kjetil Traavik Møster** on keys, and **Øyvind
Solheim** and **Tarjei Strøm** on drums.”   **“**We thought it was high time to 
take some inspiration from the Beastie Boys, and with Steve Dub on the team, maybe
a bit of The Chemical Brothers even came along too.” – **Fredrik Saroea, Datarock**
Filmed, edited and animated by **Christoffer Aksnes** from the studio _FORM_ (Bergen),
and interspliced with images by photographers **Tom Oxley**, **Øystein Fyxe, Knut
Åserud** and **Ketil Mosnes**, the video truly is a collaborative project with _The
Vision Street Wear_-inspired cover designed by original DATAROCKer **Tom Mæland**.

DATAROCK - Double Vision

[⌊DATAROCK - Double Vision⌉⌊DATAROCK - Double Vision⌉
Watch this video on YouTube

**DATAROCK “Double Vision”**

Recorded at _Toolshed_ in London, the song was mixed by The Chemical Brothers’ five-
time Grammy-winning co-producer **Steve Dub** (_New Order, Depeche Mode, Chemical
Brothers_) in Liverpool, and mastered by legend **Mike Marsh** (_Björk, Massive 
Attack, Depeche Mode, Calvin Harris_) in Exmouth, Devon.  

![](https://i0.wp.com/mcusercontent.com/f67b4587af2b2ef9aa80ed984/images/2da9a613-
0381-9d1e-922d-fc5ece69925f.jpeg?w=1290&ssl=1)

**DATAROCK**
Photo credit: **Tom Oxley**

Formed in Bergen, Norway in 2000, Datarock made a huge splash across multiplemedia
in different formats. Their music was not only massively embraced by the dancepunk
community but also widely used across multiple platforms.  Their breakthrough single“**
Computer Camp Love**” placed at #88 on Rolling Stone’s “**100 Best Songs of 2007**.”
Many of their singles including “**Fa-Fa-Fa**,” “**True Stories**,” and “**Give 
it Up**” were sync’ed across multiple platforms including commercials for Apple’s
Nano and Coca Cola, on videogames such as _The Sims 2: Free Time_ and _FIFA 09 _and
_10_, and on TV shows such as _Chuck, Jersey Shore,_ and _Yo Gabba Gabba_. While
easily recognized for their coordinated matching track suits (originally red, but
switched over to black in 2018), Datarock did not rely on a shtick for attention.
Instead, as All Music Guide lauds, “Datarock doesn’t use humor as a crutch but instead
as a coat rack, so to speak, to hang their excellent productions on… they appear
capable of spinning virtually any musical idea into gold.”

**“Double Vision”** is available now here: [https://orcd.co/e7vwlym](https://reybee.us13.list-manage.com/track/click?u=f67b4587af2b2ef9aa80ed984&id=ef69b191c5&e=615f2b8493).

**[Website](https://reybee.us13.list-manage.com/track/click?u=f67b4587af2b2ef9aa80ed984&id=c5d107660e&e=615f2b8493)
| [Facebook](https://reybee.us13.list-manage.com/track/click?u=f67b4587af2b2ef9aa80ed984&id=fa40dbd3a5&e=615f2b8493)
| [Twitter](https://reybee.us13.list-manage.com/track/click?u=f67b4587af2b2ef9aa80ed984&id=08323632c6&e=615f2b8493)
| [Instagram](https://reybee.us13.list-manage.com/track/click?u=f67b4587af2b2ef9aa80ed984&id=f50f42c5bd&e=615f2b8493)**

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